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Presentations from Tenth National Green Power Marketing Conference

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Monday, Oct. 24, 2005


The Texas Green Power Market
Status Report on the Texas Retail Market (PDF File Size: 388 KB)
Jess Totten, Public Utility Commission of Texas

Selling Green Power in the Texas Retail Market (PDF File Size: 1.1 MB)
Russel Head, Green Mountain Energy Company

Trading RECs in Texas (PDF File Size: 220 KB)
Charles Nunu, Element Markets

What Do Renewable Generators Need from the RECs Market? (PDF File Size: 792 KB)
Mike Sloan, Virtus Energy


Green Power Product Design
The Basics of Green Power Product Design and Pricing (PDF File Size: 492 KB)
Jeff Anthony, We Energies

Residential Product Design (PDF File Size: 1.1 MB)
Dan Kalafatas, 3 Phases Energy Services

Corporate Product Design (PDF File Size: 816 KB)
Rhonda Rasmussen, PacifiCorp
Craig Hanson, World Resources Institute


Green Power Sourcing (PDF File Size: 572 KB)
Mel Jones, Sterling Planet


State Policy Support for Green Power Markets
How States are Supporting Green Power Markets (PDF File Size: 2.9 MB)
Mark Sinclair, Clean Energy States Alliance

The MTC Clean Energy Choice Program (PDF File Size: 172 KB)
Martha Broad, Massachusetts Technology Collaborative

Connecticut's 'Clean Energy Communities' Program (PDF File Size: 1.4 MB)
Bob Wall, SmartPower

The Maine Green Power Connection (PDF File Size: 704 KB)
Erika Morgan, Maine Energy Investment Corporation

Using State Funds and RECs Markets to Develop New Renewables Projects: The Oregon Model (PDF File Size: 184 KB)
Gabe Petlin, 3 Phases Energy Services


Green Power Program Administration
Key Considerations in Green Power Program Administration (PDF File Size: 332 KB)
Thor Hinckley, Portland General Electric

Results from the 2005 E Source Utility Green Pricing Benchmark Study (PDF File Size: 248 KB)
Adam Capage, E Source Green Energy Watch

The Utility Partnering Decision (PDF File Size: 292 KB)
Jack Rose, Florida Power & Light

Engaging and Motivating the Utility Sales Department (PDF File Size: 412 KB)
Jim Burke, Sacramento Municipal Utility District


Why We Decided to Buy Green Power: A Business Customer Panel
Partner Data and Market Observations for EPA's Green Power Partnership (PDF File Size: 376 KB)
Matt Clouse, EPA Green Power Partnership



Tuesday, Oct. 25, 2005


Green Power Marketing Materials and Messages: Past, Present and Future Panelists
Panelists

John Savage, Green Mountain Energy Company (PDF File Size: 1.3 MB)

Brian Keane, SmartPower (PDF File Size: 1.1 MB)


CO2 and Green Power Markets
The Relationship Between Climate Policy and Green Power (PDF File Size: 100 KB)
Joe Bryson, U.S. Environmental Protection Agency

Emissions Market Designs and Implications for Renewable Energy (PDF File Size: 444 KB)
Andrew Aulisi, World Resources Institute

The Impact of CO2 Cap-and-Trade Systems on Green Power Markets (PDF File Size: 1 MB)
Rob Harmon, Bonneville Environmental Foundation

U.S. Greenhouse Gas Registries and Renewable Energy (PDF File Size: 136 KB)
Virinder Singh, PacifiCorp

Canada's Approach to Green Power Under Kyoto (PDF File Size: 196 KB)
Leslie Welsh, Environment Canada


Market Analysis and Strategies for Effective Targeting
Segmenting the Market for Residential Renewable Power (PDF File Size: 604 KB)
Steve French, The Natural Marketing Institute

Direct Response Campaigns Using Geodemographic Segmentation (PDF File Size: 224 KB)
Barry Friedman, E Source Green Energy Watch

Factors Influencing Corporate Purchasing of Green Power (PDF File Size: 320 KB)
Kevin Hagen, Shuksan Energy Consulting

Positioning Green Power as a Corporate Climate Change Solution (PDF File Size: 164 KB)
Blaine Collison, EPA Green Power Partnership


Renewable Energy Certificates
REC Market Size and Challenges (PDF File Size: 216 KB)
Ed Holt, Ed Holt & Associates

The Many Facets of the RECs Market (PDF File Size: 1.3 MB)
Greg Pool, BP Energy

Opportunities and Challenges in Cross-Border REC Transactions (PDF File Size: 612 KB)
Theresa Howland, Vision Quest

REC Tracking Systems: The Need for Coordination (PDF File Size: 1.4 MB)
Meredith Wingate, Center for Resource Solutions

Encouraging Community-Scale Systems with REC Purchases (PDF File Size: 2.2 MB)
Larry Flowers, National Renewable Energy Laboratory


Maximizing the Benefits of a Green Power Purchase
Corporate Leveraging of Green Power Purchases (PDF File Size: 920 KB)
Kendall Youngblood, ICF Consulting

Bridging the Business-to-Consumer Divide, Follow the Leaders (PDF File Size: 1.7 MB)
Quayle Hodek, Renewable Choice Energy

The Green-e Product Labeling Initiative (PDF File Size: 1.6 MB)
Këri Bolding, Center for Resource Solutions

Green Power Purchases: What Can You Really Claim About Environmental Benefits? (PDF File Size: 464 KB)
Tom Rawls, THR Associates, LLC



Wednesday, Oct. 26, 2005


Policy Developments Impacting Green Power Markets
FERC Initiatives in Support of Renewable Energy Development (PDF File Size: 560 MB)
Carol White, FERC

State Approaches to Financing New Renewable Energy Projects (PDF File Size: 1.0 MB)
Karlynn Cory, National Renewable Energy Laboratory

Community Aggregation: An End-Run Approach to Green Power? (PDF File Size: 1.1 MB)
Jan Hamrin, Center for Resource Solutions

Supplying Green Power in Compliance and Voluntary Markets (PDF File Size: 320 KB)
Barrett Stambler, PPM Energy


Successful Techniques for Corporate, Community and Mainstream Audiences
Achieving Mainstream Market Penetration for Green Power (PDF File Size: 1.1 MB)
Karen Aboussie, Green Mountain Energy Company

Aggregating Local Government Purchasers in New York State
(PDF File Size: 2.7 MB) | (MPG File Size: 34 MB)
Keith Christensen, Community Energy, Inc.

Green Power Community Campaigns (PDF File Size: 500 KB)
Sarah Wright, Utah Clean Energy
Matt Clouse, U.S. EPA Green Power Partnership



Putting it All Together: Lessons Learned from Top Green Power Programs
Key Trends in U.S. Green Pricing Programs (PDF File Size: 412 KB)
Lori Bird, National Renewable Energy Laboratory




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Sixth National Green Power Marketing Conference
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Fifth National Green Power Marketing Conference Summary
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Fourth National Green Power Marketing Conference Summary
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Third National Green Power Marketing Conference Summary
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Second National Green Power Marketing Conference Summary
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First National Green Power Marketing Conference Summary
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